Tag Archives: customer experience

What we wish for…

I recently caught up with a friend who was helping her soon-to-be-married sister organise the gift registry. It was a nightmare…well, at least, much more than what I’d have ever anticipated. The fundamental problem was that no bricks-and-mortar store, which offered gift registry services, stocked all the products the soon-to-be-married couple wanted. My brain ticked [...]

Posted in Case Studies, eCommerce | Also tagged , , , | 2 Comments

Bumping your bank’s ATM

What’s wrong with this picture? For me, it’s that too many customers are waiting to use the ATM. How many times have you had to wait in a queue, wasting your time? Why haven’t banks streamlined this process already?

Posted in Innovation | Also tagged , , , , , | 9 Comments

@McDonalds 2.0 – The McCustomer Experience

Two weeks ago, @jwswj and @dkeeghan brought me to McDonald’s on Bourke St, Melbourne and introduced me to the ‘new’ in-store touch screen ordering system. Let me just say, I was thoroughly impressed – it’s clean & simple, user-friendly, interactive, intuitive and fun. In short, I had an awesome customer experience.

Posted in Case Studies, User Experience | Also tagged , , , , | 13 Comments

User Experience (UX). Steve Jobs’ing the Newspaper Industry.

Over the next 5-10 years, one question will cause many restless nights for the CEO’s of newspaper companies. This question, one of multi-billion dollar proportions, is:

Posted in Digital Strategy, Innovation, Social Media, User Experience | Also tagged , , , , , , , , , , , , , , , | 14 Comments